Woodcraft is sponsoring two contests on Instructables.com in an effort to introduce woodworkers to the retailer’s educational resources.
A spinoff of Squid Labs, Instructables.com draws more than 30 million visitors each month to its web-based documentation platform that allows passionate creators to share what they do and how they do it, as well as learn from and collaborate with others. The number of projects on the site has grown to more than 100,000.
Woodcraft conducts woodworking classes at its retail locations throughout the country.
“In addition to offering top quality products, Woodcraft has built a reputation for providing educational opportunities and one-on-one guidance to woodworkers of all skill levels,” Woodcraft vice president for sales and marketing Vince Grlovich says.
“A lot of the young people using the Instructables website are incorporating wood into their unique projects, often with other materials like metal. Woodcraft can support these young creators by helping them improve their woodworking skills — or discover new skills.”
Besides offering a place to showcase and store new projects, Instructables also sponsors ongoing competitions, which is how Woodcraft became involved with this “show-and-tell” community. Woodcraft donated prizes for the site’s “Furniture Hacks” and “Shelving” contests.
“Woodcraft looks forward to sponsoring another Instructables contest in the near future,” Grlovich says.
For information, visit www.woodcraft.com.
This article originally appeared in the April 2016 issue.