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NHLA names keynote speakers

The 2020 National Hardwood Lumber Association’s annual convention is proceeding as planned for Sept. 23-25 in Louisville, Ky. Registration is open.

Keynote speakers are Steve Robinson and Dan North.

Robinson, former senior vice president and chief marketing officer of Chick-fil-A, will deliver the keynote address during the opening session on Sept 24. “Steve will provide a front-row seat to the innovative marketing, brand strategies, and advertising that transformed Chick-fil-A into one of the world’s most beloved, game-changing, and profitable brands,” the NHLA said in a statement.

North, chief economist for North America at Euler Hermes, will address attendees during the general session on Sept. 25. “As one of the leading U.S. economists, Dan North has appeared on CNBC, Fox Business News, ABC News Now, France 24, and Bloomberg Radio and Television. He will share his insights and attendees will learn about the latest trends and analysis to help keep your business growing,” the NHLA said.

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