Delta names regional sales managers

Delta Power Equipment Corp. named several new regional sales managers.

Joe Brakhage is the Northeast region sales manager; Rick Carr is Midwest region sales manager; Dennis Mickelson is Western region sales manager; and Curt Thomas is Southeastern region sales manager for the U.S.

“I’ve known each one of these gentlemen for years and they are all highly experienced salespeople. They joined our team a couple of months ago and hit the ground running,” Delta national sales manager Craig Walls said in a statement. “They’ve been calling on accounts across the country and recently attended two key shows in our industry along with numerous regional shows in their areas of the country. At every meeting and event they are strengthening old relationships and building new relationships that are sure to make the new Delta a success.”

Most recently, Brakhage was regional sales manager for General International USA, managing all aspects of his territory’s woodworking machinery sales and support as well as handling the Woodcraft national account. From 1993-2010, he was president of Rock the Market Inc., an independent sales agency, representing a number of well-known hardware brands throughout the U.S.

Carr started with Rockwell International’s power tool division in 1977 as a district sales manager and worked his way up through the Pentair Tool Group to become hardware channel national accounts manager from 1999-2003 with responsibilities for a number of their brands, including Delta. Most recently, he was hardware channel national accounts manager with Senco Brands Inc.

Mickelson was with Porter-Cable from 1991-2004 with ever-increasing responsibilities, from district sales manager to director of sales for the Western region and finally as a key account executive. Most recently, he was a business development manager for Verizon/Idearc Media.

Thomas was an area sales manager for Delta Machinery from 1993-2001 and held that same position with WMH Tool Group from 2001-2005. At that time, he joined Steel City Tool Works as a regional manager and then joined General International in 2009 as Eastern sales manager. He held that position until he joined Delta.