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Crescent Tools presents father/son video series

For many tradesmen, the passion for building and working with their hands is something their fathers taught them by introducing them to tools and fostering a desire to make things with them. With Father’s Day approaching, Crescent Tools has partnered with three notable building experts and YouTube influencers on a video series exploring the essence of these multi-generational relationships.

“A person’s love of building often starts with a father mentoring a son or daughter on how tools work,” said Rena Fiorello, director of brand marketing at Crescent Tools. “While we anticipated that these three YouTube influencers were influenced greatly by their dads, it’s interesting to see how unique each of their stories are. It’s heartwarming to hear how folks who teach thousands of online subscribers the best practices for building were influenced so much by one single person — their dad.”

The YouTubers include:

  • Matt Risinger, owner of a residential construction company in Austin, Texas and host of Build with Matt Risinger.
  • Jeff Thorman, a residential contractor in Ottawa and host of Home RenoVision DIY.
  • Mike Montgomery, host of Modern Builds.

View the video series at www.crescenttool.com/goodinfluence.

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