CNC Software Inc., the developers of Mastercam, announced that Paco Agrafojo has been hired in the role of marketing director.

Agrafojo comes to CNC Software with a wealth of experience within the industrial and manufacturing industry, creating market and product strategies for several top brands in his 20 plus years of experience, the company said in a statement.

“I’m very proud to join the CNC Software family at such a critical time of growth,” said Agrafojo. “I look forward to driving engagement with the Mastercam brand through partnerships with key customers, influencers, and ultimately end-users. As a leader in the CNC industry, it is also important for Mastercam to focus on inspiring the next generation of machinists, programmers, and engineers.”