Stiles unveils new logo - Woodshop News

Stiles unveils new logo

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Stiles nerw logo

Stiles Machinery is revealing a new logo and brand identity, representing the distributor’s industry-leading solutions and support services throughout North America, backed by Homag’s global reputation for world-class technology and innovation, according to the company.

Stiles’ new branding follows Homag’s rebranding that launched in March at the Holz-Handwerk fair in Nuremberg, Germany. Homag’s rebrand included a new logo and brand colors, a modern machine design across all new Homag products, as well as new, consistent product names designed to help customers easily identify the right machine for their specific needs.

“This new logo marks the next phase in our evolution as a complete manufacturing solutions provider,” Derek Philips, marketing director at Stiles, said in a statement. “It’s an exciting time and demonstrates how we are able to deliver on that promise with the full backing and support of Homag, who everyone recognizes as the industry leader.”

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