SAI appoints director of marketing for North America


SA International, a provider of software solutions for the professional sign making, wide-format digital printing and CAD/CAM for CNC machining industries, recently named Annette Plummer as director of marketing for North America.

Plummer previously managed marketing activities for the company's EnRoute software solution.

She will support the company's extensive North American dealer network and assume overall responsibility for expanding the SAi brand and proposition within the region, according to the company.

"As marketing manager for EnRoute, Annette was integral to promoting this product and expanding our uptake within key sectors, particularly with her contribution to developing our customer offering and the launch of the International Sign & Printmakers Guild. In doing so, she played a key role in strengthening SAi's position as a global leader within the industry," CEO Mark Blundell said in a statement.

"With many years experience in sign and display software solutions, we believe that Annette is the ideal candidate to drive our strategic marketing program and we are delighted to welcome her back to the company."

For more, visit

Related Articles