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Koelnmasse signs on as L.A. design fair organizer

Koelnmasse, a global trade fair producer, signed a cooperation agreement in November with Informa to organize the Dwell on Design fair in Los Angeles.

Dwell on Design is one of the largest design trade fairs in the U.S., drawing approximately 30,000 visitors and 350 exhibitors, according to Koelmasse.

"For Koelnmesse, this cooperation is an important step in expanding our global position in the field of interiors and design," Koelnmasse trade fair management vice president Arne Petersen said in a statement. “From my perspective, Los Angeles is the ideal location to present new and innovative products to a dynamic and growing sales market."

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