There’s an old expression: Out of sight, out of mind. People will not do business with you if they do not know you are there. Even people who have done business with you in the past tend to forget about you once the current transaction is completed. Staying in sight is important.

Current stats show a very low unemployment level across the country. This is a good thing. People have jobs.

I recently saw an internet posting of a very fine piece of woodwork. There were many compliments, including “that could be in the Louvre!”

I’m a bit concerned about how tariffs imposed on imports might affect woodworking businesses.

It seems like the cost of everything associated with doing business is rising. But the one the thing that is actually going down and going down dramatically is advertising.

Technology has been creeping into how we do business for a long time now. Obviously, CNC machines have taken on an increasing role in cutting, milling, shaping, carving, etc. And hand-held tools like routers and sanders are a lot smarter than used to be.

I saw an article the other day about home prices. This particular home was in Sunnyvale, Calif., and sold for over $2,000 a square foot. Yes, this was a record.

Using social media for promoting a business has become a common practice. It only takes a few seconds to post to a social media page and your latest thought or project can be presented to thousands of “followers”.

When is it good enough? I am at a stage in life where most people would consider me to be a master. And you’d think, at this point, I have little left to learn.