The pricing dilemma

It has always amazed me how people’s perceptions can be influenced and even completely reversed by the simple act of quoting a price. That “wonderful work of art” is quickly…

It has always amazed me how people's perceptions can be influenced and even completely reversed by the simple act of quoting a price.

That "wonderful work of art" is quickly downgraded to "that little thing". This is not a joke, I actually had someone say that recently. They were looking at some of the turned objects I have on display and 'ooing' and 'ahhing' over them. But then it happened, They asked the price.

I'm thinking now that I'm going to put price tags on these items. Better that people understand right off the bat that these things have some value. Then if they still want to check them out, fine.

It might save both us us a lot of time.

D.D.

David DeCristoforo possesses an extensive resume as designer/maker of fine furniture, high-end cabinetry and architectural woodwork. His experience in professional woodworking spans a period of 35 years. For the past 20 years David DeCristoforo Design has been located in Woodland, California. During this time David's shop has ranged in scope from a "full on" cabinet production shop with as many as 15 employees to a small fine furniture and custom millwork shop, working with his son, David RBJ, a highly skilled maker in his own right.