World domination?

Yes, world domination seems to be the only worthy goal remaining. Oh, I know, it’s been tried before. Alexander the Great, Attila the Hun, the Greeks and Romans, Shaka Zulu,…

Yes, world domination seems to be the only worthy goal remaining. Oh, I know, it's been tried before.

Alexander the Great, Attila the Hun, the Greeks and Romans, Shaka Zulu, Napoleon, Hitler and many others exhausted their life's energy attempting to rule the world. They all discovered the same thing. It is simply not possible to spread a limited amount of physical resources over such a vast area.

But they did not have computers! With everything linked by computer, we now have a massive effort being made to establish world domination economically. Big corporations are getting bigger, swallowing up the smaller ones, merging with their peers to form even bigger corporations, controlling more and more of the world's resources. Corporate profits are now the main indicator of economic strength. It's no longer about how the average Joe is doing. If the big guys report big profits, their stocks go up and everyone feels safe and life is good.

There are those of us who still think that doing a good day's work is something to be proud of. We know our customers by name and understand the symbiotic relationship that makes our coexistence possible. This is not getting any easier as big business becomes the paradigm. I certainly do not envision being swallowed up by a big corporate woodworking operation, but the struggle to not be put under by them is steadily increasing.

D.D.

David DeCristoforo possesses an extensive resume as designer/maker of fine furniture, high-end cabinetry and architectural woodwork. His experience in professional woodworking spans a period of 35 years. For the past 20 years David DeCristoforo Design has been located in Woodland, California. During this time David's shop has ranged in scope from a "full on" cabinet production shop with as many as 15 employees to a small fine furniture and custom millwork shop, working with his son, David RBJ, a highly skilled maker in his own right.