Professional Woodworkers Sharing Business Strategies

A piece of the pie is better than nothing

Written by Dan Alleger Tuesday, 26 January 2010 13:16

24_dan_allegerBuilding cabinets here and doing some finishing there - diversifying can help you meet the needs of your local market



Blogs are a quick way to boost business

Written by Dan Mosheim Monday, 21 December 2009 18:26

If you have a penchant for writing and photography, this online tool can sell your shop and serve as an archive



Cost metrics are critical to your shop

Written by Mark E. Battersby Monday, 23 November 2009 18:59

13_mark_battersbySurprisingly, few otherwise astute woodworking professionals and shop owners are aware of how much it costs them to open the doors of their business every day. Even fewer understand how much it costs to perform a specific service, produce a particular piece of furniture and install their custom-made cabinets, or to serve their "best" customer or customers.



Low-cost ‘guerilla marketing’ pays off

Written by Howard Scott Tuesday, 27 October 2009 17:23

It's not how much you spend on promoting yourself, but how imaginative you can be in selling your work and your business



Craftsmanship and its long-lasting echo

Written by Michael Doerr Tuesday, 22 September 2009 18:53

21_michaeldoerr_01What you make, design and even envision is what you pass along permanently to so many woodworkers who come after you



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