Professional Woodworkers Sharing Business Strategies

A piece of the pie is better than nothing

Written by Dan Alleger January 26, 2010

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24_dan_allegerBuilding cabinets here and doing some finishing there - diversifying can help you meet the needs of your local market

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Blogs are a quick way to boost business

Written by Dan Mosheim December 21, 2009

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If you have a penchant for writing and photography, this online tool can sell your shop and serve as an archive

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Cost metrics are critical to your shop

Written by Mark E. Battersby November 23, 2009

13_mark_battersbySurprisingly, few otherwise astute woodworking professionals and shop owners are aware of how much it costs them to open the doors of their business every day. Even fewer understand how much it costs to perform a specific service, produce a particular piece of furniture and install their custom-made cabinets, or to serve their "best" customer or customers.

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Low-cost ‘guerilla marketing’ pays off

Written by Howard Scott October 27, 2009

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It's not how much you spend on promoting yourself, but how imaginative you can be in selling your work and your business

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Craftsmanship and its long-lasting echo

Written by Michael Doerr September 22, 2009

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21_michaeldoerr_01What you make, design and even envision is what you pass along permanently to so many woodworkers who come after you

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